Visibility in local community
Often community organizations are only truly known to their members. The VFW or other long standing organizations have trouble being noticed by the average person. All that can change with a great website that displays the values and community involvement these important member organizations have.
Gain new members
The life of any organization is its members. If it is to grow and continue to be valuable to the community it must attract new members. A beautiful website has the ability to showcase the heart of the organization and illustrate why becoming a member would benefit the individual and the community.
Keep members informed
Members of an organization need to know what events and opportunities are coming up and how they can be involved. A calendar of events displayed on the site can help as well as other functionality built in the site like opt-in email sign up to be informed about events, emergencies ,and other needs within the organization. A great site also increases morale and gives present members a sense of pride.
Create sense of belonging
This creates a sense of community and belonging within the organization which helps to keep members focused on the tasks at hand. They feel good about being a part of something that is a great source of help and blessing to the local community. All of that can be chronicled on the website.
Just like a business will be judged if their website is poor or does not exist, so will your organization. In this day and age people will first check on the internet for information. They want to see if you are credible and worthy of their interest. A non-existent or poor website says, don’t bother, we are not really doing anything of value. A great website says check us out, we are alive.
Promote local programs
Your organization’s website can be used to promote projects and programs that benefit your community. Once people know you have a professional website they will check back often to see what you are accomplishing and possibly choose to help financially or by volunteering.